Silver-winning idea at Young Lions UAE.

Only 33% of aluminum cans in the UAE get recycled. For Every Can Counts, we created Aluminium Visa©—a nationwide program that rewards recycling. Smart bins, Emirates ID scans, and a points system turn small actions into big impact, with top recyclers earning badges and one winner receiving an Aluminium Visa© each year.

A simple, gamified solution that makes sustainability rewarding—and award-winning.