KITKAT Magnet campaign

Work never stops. Deadlines pile up, emails flood in, and before you know it, you're running on empty. But what if hitting pause wasn’t just a luxury—it was essential?

For this global KitKat campaign, adapted for the Saudi market, we brought the iconic Take a Break moment to life in a way that felt visually striking and relatable. Using a seamless mix of practical effects and CGI, we captured the chaos of the workday—before breaking it apart to reveal a well-earned moment of relief.

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House of Pops Packaging